
Media Supply Chain
Workflow Orchestration

Pulse-IT is the orchestration backbone of modern media supply chains.
EMBRACE Pulse-IT TF1 Case Study
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Design, Orchestrate, and Optimize - All in One App
Purpose-built for the Media & Entertainment industry, Pulse-IT automates, supervises, and evolves complex media operations at scale. By design, Pulse-IT combines enterprise-grade security, human-in-the-loop workflow automation and real-time business and operational observability.
Maximize Technical and Human Resources
Pulse-IT provides a unified orchestration layer across existing media infrastructures. The solution integrates with PAMs, MAMs, QC engines, AI services, transcoding systems, storage platforms and other components of the media technology stack while maintaining centralized control and security.
Built for Demanding Production Environments
Pulse-IT unifies card ingest, content enrichment, post-production workflows and content operations within a cohesive orchestration framework. With observability, secure cloud integrations, and media-scale file ingestion capabilities, Pulse-IT enables organizations to automate safely, operate efficiently, and continuously evolve their media supply chains without disrupting production.

Solution Briefs and Case Studies

- Intuitive AI-powered Content Discovery
- Reduces Manual Hand-offs

- Beyond MAM Automation
- Content Flow Observability

- Streamlined Content Production
- Tailor-Made Workflow Design
Key Features
Low-Code Orchestration Engine
- Intuitive drag-and-drop workflow designer with 150+ prebuilt tasks
- Rapidly build, test, and evolve workflows without heavy development
- Supports dynamic branching, parallel execution, retries, and conditional logic
- Encapsulate workflows into reusable components to ease scaling & collaboration
- Enrich workflow tasks with custom Python
User-Defined And Event-Driven Data Model
- Built-in Simple Tables enable transient data storage and workflow state management
- Trigger workflows automatically on data updates and business events
- Row-level access control and governance policies
- Data export for reporting, analytics, and operational monitoring
Cloud-Native & Hybrid Infrastructure
- Deploy on-prem, in cloud, or hybrid environments
- Kubernetes-based scaling and distributed worker architecture
- Job allocation across compute nodes and infrastructure services
- Media-grade ingest with multipart and resumable uploads for large video assets
- Designed for high-volume media operations
Enterprise-Grade Security & Governance
- SAML / OIDC SSO via Okta, Entra ID, Amazon Cognito
- Role-based access control across workflows, resources, and data
- API authentication via user-based API Key and short-lived JWT Token
- Audit trail tracability
- Integration with AWS Secret Manager
Collaborative Business Interface
- Web-based forms tailored to each role and workflow stage
- Dynamic controls with embedded media selectors and automation triggers
- Notifications via in-app messaging, email, Slack, and Microsoft Teams
AI-broker For Media Processing
- Native orchestration of AI services across the media supply chain
- Integration with leading platforms: Amazon Bedrock, Anthropic, DeepSeek, Mistral AI, OpenAI
- Automate metadata enrichment, compliance validation, localization, and highlight extraction with Adobe Firefly, Moments Lab, Twelve Labs, Speechmatics, SphereX and more.
Modular and Extensible Architecture
- Server worker-based architecture for enterprise-grade performance
- Easily adapt workflows to evolving media supply chains and compliance needs
- Resource Hub for reusable templates, forms, dashboards, and workflow components
Advanced Monitoring & Observability
- Real-time supervision of workflows, tasks, and business processes
- Live dashboards with operational metrics, usage indicators, and alerts
- Visual traceability with logs and workflow execution history
- Monitor workflow health, performance, and system activity
- Reprioritize, retry, or reassign jobs dynamically



Media Supply Chain
Workflow Orchestration
Deployment Options

High-availability and Auto Scaling
with Kubernetes and Amazon EKS

Standard Deployment
with Docker Compose
Access Extensive and Up-to-Date Resources
Companion App Solution Brief
Companion App Solution Brief
“At Orange Prestations TV, we constantly need to streamline operations, reduce costs and improve our efficiency and experience as a team. From ingest to distribution of media for linear TV, VoD and OTT, Pulse-IT helps us simplify complex workflows, stop repeating work and accelerate our digital transformation journey.”
Olivier Le Galloudec, Managing Director, Orange Prestations TV (OPTV)