Industrialized Video Graphics Generation
Automate-IT is a media-centric promo versioning and automated content generation solution for broadcasters, content owners and brands.
Global Brands Trust Us
Empower creative teams
Built to industrialize Adobe® After Effects rendering workflows, Automate-IT enables teams to scale graphics production on-prem or in the cloud. Powered by web-based forms, users can modify templates and trigger outputs without opening After Effects compositions.
AI-Powered Content Automation
Easily embed external AI services for clipping, reframing, metadata generation, and enrichment, while enabling teams to interact via web forms, notifications, and custom dashboards tailored to business processes.
Designed for demanding production environments
Automate-IT connects programming and traffic systems, MAM platforms (or data sources like Excel), and Adobe® After Effects templates to automate the full promo versioning and delivery lifecycle.Content is automatically gathered, templates selected, variables applied, and video versions generated through workflows triggered by schedules, metadata, or external events.
EMBRACE Automate-IT Canal+ Case Study
Key Features
After Effects Automation
- Adobe® After Effects & Media Encoder rendering automation on-premises and in the cloud
- Adobe ExtendScript support: After Effects scripting with JavaScript
- Automated previews and workflow generation directly from user forms
Low-Code Orchestration Engine
- Drag-and-drop workflow designer with contextual menus, shortcuts, and automatic layout
- Control After Effects templates via user forms
- Dynamic branching, parallel execution, retries, and conditional logic
- Reusable workflow components for scaling and collaboration
- Custom Python and configurable output ports
Extensive Ecosystem Integration
- Integrations with MAMs, QC systems, transcoders, storage, and scheduling platforms
- Import Postman collections, OpenAPI, and Swagger definitions
- Webhooks, GraphQL, SOAP, watch folders, and REST API support
- Companion Apps for Avid® MediaCentral, Cantemo™, and Accurate Player™
Advanced Monitoring & Observation
- KPI dashboards and centralized logs for real-time monitoring and error visibility
- Workflow priority via UI, API, and events
Collaborative Business Interface
- Role-specific web forms with 45+ dynamic controls and media selectors
- Faster form design with widget drawers, contextual menus, drag-and-drop, and JS/CSS logic
- Business processes triggered via APIs, Scheduler, or Webhooks
- Notifications in-app, by email, Slack, and Microsoft Teams
Enterprise-Grade Security & Governance
- SAML / OIDC SSO with account mapping via Okta, Entra ID, and Amazon Cognito
- Bulk group and role management
- Role-based access control across workflows, resources, data, and dashboards
- User API keys and short-lived JWT tokens
- Audit trails and AWS Secrets Manager integration
AI and Agent Orchestration
- AI services integration for clipping, enrichment, reframing & automation
- AI and LLM tasks plus MCP agent access with granular permissions and audit trails
- Integrations with OpenAI, Amazon Bedrock, Anthropic, Mistral AI, DeepSeek, TwelveLabs, Speechmatics, Adobe Firefly, and more for content generation, localization, compliance, and social adaptation
Modular And Extensible Architecture
- Server worker-based architecture for enterprise grade performance
- Resource Hub and import/export for reusable forms, dashboards, and workflows
Promo Versioning
Automated Content Generation
Solution Briefs and Case Studies
System Overview
Access Extensive and Up-to-Date Resources
“With Automate-IT, my team can quickly launch a new channel in any territory, manage different time zones in real-time and easily collaborate. The overall quality of content going on air is enhanced and my operating costs are in control and predictable”
Marc Socquet, Artistic Director, CANAL+ International