Industrialized Video Graphics Generation
Automate-IT is a media-centric promo versioning and automated content generation solution for broadcasters, content owners and brands.
Global Brands Trust Us
Empower creative teams
Built to industrialize Adobe® After Effects rendering workflows, Automate-IT enables teams to scale graphics production on-prem or in the cloud. Powered by web-based forms, users can modify templates and trigger outputs without opening After Effects compositions.
AI-Powered Content Automation
Easily embed external AI services for clipping, reframing, metadata generation, and enrichment, while enabling teams to interact via web forms, notifications, and custom dashboards tailored to business processes.
Designed for demanding production environments
Automate-IT connects programming and traffic systems, MAM platforms (or data sources like Excel), and Adobe® After Effects templates to automate the full promo versioning and delivery lifecycle.Content is automatically gathered, templates selected, variables applied, and video versions generated through workflows triggered by schedules, metadata, or external events.
EMBRACE Automate-IT Canal+ Case Study
Key Features
After Effects Automation
- Adobe® After Effects & Media Encoder rendering automation on-prem & in the cloud
- Adobe Extendscript Support: Ae Scripting – Javascript
- Automated preview and workflow generation directly from user forms
Low-Code Orchestration Engine
- Intuitive drag-and-drop canvas with visual workflow builder
- Control After Effects templates via user forms
- Dynamic branching, parallel execution, retries, and conditional logic
- Encapsulate workflows into reusable building blocks to easier collaboration and scaling
- Enrich workflow tasks with custom Python
Endless Ecosystem Integration
- Seamless integration with MAM, QC systems, transcoders, storage and scheduling platforms
- Automated import of Postman collections, OpenAPI and Swagger definitions
- Webhooks, GraphQL, SOAP, Watch Folders, & REST API support
- Companion Apps including Avid® MediaCentral, Codemill Cantemo™ and Accurate Player™ SDK integrations
- AI services integration for clipping, enrichment, reframing & automation
Advanced Monitoring And Observation
- Custom dashboards for real-time workflow monitoring
Collaborative Business Interface
- Tailored web-based forms for any user role
- Supports 45+ dynamic controls, embedded media pickers, and JS/CSS custom logic via visual interface form designer
- Automatic or Manual Business processes triggered via APIs, Scheduler, or Webhooks
- Task notifications via in-app framework, email, Slack, and Microsoft Teams
Enterprise-Grade Security
- SAML / OIDC SSO via Okta, Entra ID, Amazon Cognito
- Role-based access control across workflows, resources, and data
- API authentication via user-based API Key and short-lived JWT Token
- Audit trail traceability
- Integration with AWS Secrets Manager
AI-Broker For Media Processing
- Native support for LLM tasks (Open AI, Anthropic, Bedrock, Mistral AI, DeepSeek)
- Integrates with Twelve Labs, Moments Lab, Spherex, Speechmatics, Adobe Firefly, and many other services for content generation, localization, compliance, and social adaptation
Modular And Extensible Architecture
- Server worker-based architecture for enterprise grade performance
- Built for evolving media supply chains and compliance requirements
Promo Versioning
Automated Content Generation
Solution Briefs and Case Studies
System Overview
Access Extensive and Up-to-Date Resources
“With Automate-IT, my team can quickly launch a new channel in any territory, manage different time zones in real-time and easily collaborate. The overall quality of content going on air is enhanced and my operating costs are in control and predictable”
Marc Socquet, Artistic Director, CANAL+ International